History:  In the early to mid 1970s, there was an energy crisis of sorts. Heating costs were going up, there were long lines at gas stations: everyone was looking for ways to cut fuel usage. Ron Phillips, founder of Action Fireplace, had already started selling and installing various brands of fireplace inserts & free-standing wood burning stoves, using some of them in his own home. 1978 was a turning point.
        In 1978,
Ron and his family lived in a big, old, drafty two-story house. At that time, the house was heated by a very inefficient gravity driven coal furnace that had been converted to gas. The heating bill for October-November of 1978 was over $200. That's a lot of money even today; in 1978 it seemed astronomical. Ron decided to take out the fireplace insert he had installed early in 1978, and he installed a Fuego III woodburning fireplace insert by El Fuego into his home. He and his family kept the fire burning when they were at home, and the following months saw heating bills of less than $100 per month; the next fall, they did not use the furnace at all.
        Ron was astonished and very pleased at the difference in his heating bills.
He was sold on the efficiency and beauty of the Fuego III fireplace insert. The other brands he had tried were decent in their heat output, but he was so impressed by the performance of the Fuego III that from that time on, he did not sell any other fireplace brand EXCEPT El Fuego and its successor, Fuego Flame.
        
The fireplace inserts manufactured by Fuego Flame are very similar, in some ways improved, to those produced by El Fuego. Since 1978, over more than 30 years as an independent small business owner, Ron has personally sold and installed over 500 very efficient El Fuego and Fuego Flame fireplace inserts and zero clearance fireplaces; he also uses Fuego Flame brand in his own home.

            Ron has since retired. Jen Simmerman, Ron's daughter and owner of JaElle Enterprises LLC, has worked with Ron on ebusiness aspects of Action Fireplace since 2002. The NEW ActionFireplace.com is now a part of JaElle Enterprises LLC.
Action Fireplace - Based in Clinton, MO, we feature top of the line dual fuel Fuego Flame fireplaces and fireplace inserts, all with a great reputation for energy efficiency, durability, beauty and quality. With Ron Phillips at the helm, Action Fireplace Received the 2008 and 2009 Best of Kansas City Award in the fireplace equipment category, an award given by the U.S. Commerce Association to those businesses who enhance the positive image of small business through service to their customers and community. More recently, with Jen Simmerman as owner, on October 3, 2013, Action Fireplace was selected tor the 2013 Kansas Excellence Award by the Small Business Institute for Excellence in Commerce and Consumer Services; and on July 14th 2014, Action Fireplace was selected for the 2013 Kansas Excellence Award amongst all its peers and competitors by the US Trade & Commerce Institute for Excellence in Commerce (USTCRI).
 
Action Fireplace will will ship anywhere inside the USA. Our products and prices are very competitive.

Email or Call now at 816-805-4195 to order Fuego Flame Fireplace Inserts, Zero Clearance and See Through Fireplaces.
Fireplace website and has handled email and internet inquiries since September 2002. When Ron announced his retirement in the spring of 2010, Jen took over the name and built the company under her own banner internet business,
JaElle Enterprises LLC.
Official PayPal Seal
Click to View: The Fireplace Van
A Fuego Flame Fireplace Insert
Search Engine Submission and Internet Marketing
Action Fireplace prices are subject
to change.

Mailing Address:
Jen, the owner of JaElle Enterprises LLC, has continued the Action Fireplace tradition Ron began. She built the Action

This is the way a Fuego Flame Fireplace Insert will look put together, without the masonry surround. This shows the unit, doors, Screen surround, sealing plate, collar, and straps.
   Ron, Founder of Action Fireplace,  first went into   business in 1978. Pictured above is his original work van. Ron installed an El Fuego Zero Clearance Fireplace in the van and drove to his appointments around town with the fire burning in the side of his van as a way of advertising his business. Thirty years later, we still get comments on that van!
JaElle Enterprises LLC
DBA
Action Fireplace
PO Box 722
Clinton MO 64732

Fuego Flame Fireplaces:
Add Wood and THEY ALWAYS HEAT!

When told that a traditional masonry fireplace did not produce enough heat, Glenn Haege, America's Master Handyman, responded by saying "You  should install a  Fuego Flame Fireplace Insert."
Fact: Interior decorators say that one way to make your home more inviting is to create an atmosphere with relaxing music, a fire in the fireplace and a soft fragrance in the air.
Action Fireplace home page
equipment category, an award given by the U.S. Commerce Association to those businesses who enhance the positive image of small business through service to their customers and community. October 3, 2013, Action Fireplace was selected tor the 2013 Kansas Excellence Award by the Small Business Institute for Excellence in Commerce and Consumer Services; and on July 14th 2014, Action Fireplace was selected for the 2013 Kansas Excellence Award amongst all its peers and competitors by the US Trade & Commerce Institute for Excellence in Commerce (USTCRI).

  Email or Call now at 816-805-4195 to order Fuego Flame Fireplace Inserts, Zero Clearance and See Through Fireplaces.
 
Action Fireplace
will will ship anywhere inside the USA. Our products and prices are very competitive.
Owner: Jen Simmerman
jen@actionfireplace.com

Phone: 816-805-4195

Owner, Jen Simmerman:
jen@actionfireplace.com
Phone: 816-805-4195

Ron Phillips, Retired
Based in Clinton, MO, Action Fireplace features top of the line dual fuel Fuego Flame fireplaces and fireplace inserts, all with a great reputation for energy efficiency, durability, beauty and quality. Action Fireplace Received the 2008 and 2009 Best of Kansas City Award in the fireplace